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One of the most overlooked and underutilized practices in digital retailing is leveraging the full power of social media to drive leads and sales. While it's true that there are a lot of obstacles to …
Continue Reading about 12 Strategic Ways to Drive Leads with Social Media →
Businesses evolve. Consumers evolve. It's been ten years - social media has evolved and matured into a valuable marketing platform. So why are so many businesses acting like it's 2013 - using outdated …
Continue Reading about 6 Outdated Social Media Tactics to Give Up Today →
While some businesses have been rolling out their marketing plans for the New Year, many others' marketing plans seem to have gotten lost in the hustle to get the year started. Goals don't get set and …
Continue Reading about Social Media Marketing Guide: 10 Accelerating Actions for 2015 →
Social Media ROI may seem elusive but there are specific steps you can take to leverage the medium without going broke. Marketing to generate leads for any business today requires a holistic …
Continue Reading about Which Social Media Sites Will Give Me the Biggest ROI? →
Old habits die hard. We've all learned subconsciously how to respond to ads. That response guides our behavior and the decisions we make when advertising and marketing our business. When you introduce …
Continue Reading about In Social Media Marketing, Do I Actually Need to Be Social? →
If you could laser-target your ideal buyers with advertising they're interested in at the optimal times in their shopping process, all without wasting budget to reach those that'll never buy from you, …
Continue Reading about The Backbone of Facebook Ads Strategy and How to Master It →
