The only thing consistent about social media… is change. With platforms, trends, and user behaviors evolving constantly, it's essential for dealers to regularly review and update their employee …
Attracting Female Car Buyers: A Dealership Marketing Guide
Women buy 54% of the cars in the United States, and influence 84% of all vehicle purchase decisions. Yet most women dread the car buying experience, with good reason. Study after study shows that …
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10 Skills Every Dealership Marketer Needs in 2025
The list of skills that every dealership marketer needs to succeed continues to grow and evolve. It's true now and will continue to be true throughout 2025. Every dealer should make deliberate …
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Top Beginner-Friendly AI Prompts to Elevate Your Social Media Marketing
Artificial Intelligence (AI) has taken center stage. It's not just a buzzword but a fundamental shift in how brands engage with their audiences, especially on social media platforms. The power of AI …
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The Impact of Social Media on Your Personal Brand
Social media and personal branding are like peanut butter and jelly. Sure, you can have one without the other, but why would you...ever? Whether you're a CEO of a large company, an employee at a …
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How To Do Social Selling Without Getting Burned Out
The pressure to continuously create content, engage, and grow your social media can be overwhelming. It's been my experience that over the last several years, much less is in your control, while at …
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