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These days, managing your dealership’s online reputation is a bit like trying to keep a balloon from touching the floor using only your head—exhausting, slightly ridiculous, and oddly competitive. One …
Continue Reading about What’s a Five-Star Online Reputation Really Worth? →
Artificial Intelligence (AI) has taken center stage. It's not just a buzzword but a fundamental shift in how brands engage with their audiences, especially on social media platforms. The power of AI …
Continue Reading about Top Beginner-Friendly AI Prompts to Elevate Your Social Media Marketing →
Accounting errors happen. But when they go undetected, uncorrected, or—worse yet—intentionally concealed, the fallout can be severe. Car dealerships are no exception to this rule, and the recent story …
There’s nothing quite like the feeling of losing money—not in the thrilling, stock-market-plummet way, but in the "Wait, didn’t we have cash here yesterday?" kind of way. I’ve met so many dealers who …
Continue Reading about Stealing Success: How Messy Books Put Dealerships at Risk →
Many people don't know this but Kruse Control got into digital by way of online reputation management. In 2009, I could see online reviews becoming more important than CSI ratings, given the fact that …
Continue Reading about Dealership Playbook for Monitoring and Responding to Online Reviews →
In today's full-speed, take no prisoners online reputation landscape, where one misstep can spell disaster for a car dealership's reputation, it's crucial to stay vigilant. Imagine losing a sale …
