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When you venture out into the world of Facebook advertising, are you focused on the right strategy? Even if you're an ace at analyzing and you're happy with your results, there's a big, huge component …
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Are you one of the many business owners or managers who find it difficult to manage online reputation? There are literally hundreds of places where your customers can go to share their opinions. While …
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How do we foster and sustain customer loyalty in a world of untrustworthy messages coming at our customers like a fire hose? Loyalty is a customers' intention to continue doing business with you, to …
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"If you don't like what's being said about you, change the conversation." ~Don Draper Successful offline and online reputation management is difficult. Many businesses struggle with the what, the …
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Awesome content drives social media. Social advertising, especially Facebook ads, are required but in the end, it's the content on your profiles and ads that attracts buyers, engages them and helps …
Continue Reading about Outsourced Social Media: Beware the 2012 Mentality →
Being successful in sales will take you anywhere you want to go, right? Umm, not so fast. In today's online environment where 95% of buyers start their purchase process online, tried-and-true sales …
Continue Reading about Sales and Social Selling: Are They The Same? →
