5 Ways to Motivate Your Team for Social Selling

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Social Selling is the act of networking on social channels to develop leads and sales. It's not always easy for sales managers and business owners to incorporate Social Selling in their operation, however there are specific proven ways to motivate your team for success. There's a large contingency of salespeople out there right now who are completely satisfied the status quo. They seem to eek out a month of barely sufficient income to tide … [Read more...]

How to Be the Picasso of Social Selling

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"Inspiration exists, but it has to find you working." ~Pablo Picasso Lately I've been thinking about how similar selling is to art. One could argue that selling IS art and having known some of the world's best salespeople and trainers, that seems right. What defines an artist is his/her ability to remain inspired and take that inspiration to their craft. Creativity is present in every endeavor we approach, it's just how well one uses it that … [Read more...]

6 Benefits of Social Selling You’d Be Crazy to Miss!

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Still on the fence about implementing a process for Social Selling within your company? Maybe you're looking for more proof to have your sales team be more Social. With numbers as high as 70% of the sales process done by the time a prospect contacts you, the time is now to turn your salespeople into savvy Social sellers. Technology has transformed the way we buy. It continues to replace outdated sales tactics. Just like before the phone or … [Read more...]

5 Tips to Grow Your Network, Conquer Social Selling

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Let's face it. Social Selling is here. Studies have shown that more than 3/4 of salespeople who use social media in the sales process outperform those who don't. Salespeople and their managers who leverage social networks (and the associated tools) in their overall daily sales process enjoy all of the following: Build solid sales relationships Lead generation Close the sale Customer retention It's a wonder then why so many … [Read more...]

Social Selling: 21 Ways to Engage Your Network for Referrals and Leads

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Everyone would like to sell more. Not everyone knows exactly how. The answer may be right at your finger tips. Social Selling increases your reach enabling you to sell more by leveraging the trusted relationships you've built up over the last month, year or your entire career. All selling is social. Always has been. Always will be. Before Social Media, people bought from people in social ways. Today, we have Facebook, Twitter, LinkedIn and … [Read more...]

5 Top-Notch Tips to Become a Social Selling Rockstar!

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The sales game has changed. Cold calling is getting more difficult, while buyers are flocking to social media for answers. If you're a salesperson or you manage a sales team, it's time to leverage the power of social networks and boost your sales performance with Social Selling. Depending on the industry you're in, there's a very good chance the buyers of your products and services are online researching their best choice. Why not be there, meet … [Read more...]

3 Smart Social Selling Strategies to Convert Hyper-Informed Customers

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Many businesses are lagging behind when it comes to meeting their potential customers' needs online. Customers are switching between various sales channels, expecting seamless integration across touch points and through multiple devices. It's a new challenge for businesses to control the customer experience in this context and customers are in the driver’s seat. In a recent survey and study, ADLittle investigated dialogue ability in terms of the … [Read more...]

5 Ways to Know if Your Social Media Marketing Methods are Failing

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Social Media is the go-to place where consumers get information and advice when it's time to make a purchase. In a recent study, nearly 70% of surveyed customers spend more time online than offline for pre-purchase information gathering, with a relevant number researching online only. Are your Social Media marketing methods positioned to capture those leads and sales? By now, you or your business may be using Social Media to connect with … [Read more...]

3 Social Selling Tips to Inspire Loyalty Not Just Transactions

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"There are only two ways to influence human behavior: you can manipulate it or you can inspire it." ~Simon Sinek, Author, "Start With Why" It's a tall order to inspire customer loyalty. Every business would like to maintain and grow a loyal customer base. However, most revert to manipulative marketing to get the transaction "in the books". The point is to get them coming back again and again - not buying once from you and then disappearing … [Read more...]

10 Dynamite Ways to Generate Leads on Social Media

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One of the most overlooked and underutilized practices on Social Media is leveraging its power to generate leads and sales. Many think Social Media is a platform to only create interest in yourself and your business. If this is your mindset then listen up because you're leaving money on the table. If you want to generate leads on Social Media effectively, you first need to lay the groundwork. Just like at face-to-face networking events or … [Read more...]