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It's time to get visible. Allow me to introduce you to a concept called Web 3.0, which represents the next iteration or phase of the evolution of the Internet and it could potentially be as disruptive …
Continue Reading about How to Stand Out in Web 3.0 [hint: It’s all about community] →
Outsourcing social media might make sense for your business right now, given all the disruption in retailing and changes in consumer shopping habits. Social media is a powerful tool for businesses …
Continue Reading about How to Avoid the Pitfalls of Outsourcing Social Media →
Social Selling is a buzzword that's tossed around a lot but many aren't really sure what it is. Frankly, it has a few connotations. Some think it’s the same as social media marketing. (Spoiler: It’s …
Continue Reading about Practice Makes Profit: The Six P’s of Social Selling →
Do you find that your social media efforts just aren't paying off? You're not alone and it's frustrating. As social media has become more and more complex over time, fewer retailers and business …
Social media once gave retailers access to do-it-yourself marketing, and it worked for a while, but today social media is more complex than ever and this leaves business leaders wondering whether …
Continue Reading about Social Media: In-House or Outsourced? The Positives and Negatives →
If you've been in the marketing world for awhile, you've probably heard of the Rule of 7. It's been proven over and over that the more positive contact you have with customers and prospects, the …
Continue Reading about Rule of 7: How Social Media Crushes Old School Marketing →
