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We've heard a lot about content marketing and how it can create traffic, leads and sales for your business. What we haven't heard a lot about is utilizing content marketing to help build and retain your online reputation. Up until now most business owners have felt like they were powerless over the online review sites like Yelp and Google+. The information on these sites can dictate whether a …
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Eleven Twitter accounts are created every second! 67% of Twitter users are more likely to buy from a brand they follow. But Twitter can be a pretty terrifying place when you don't know exactly where to begin or what success looks like. Talking with customers and prospects using Social Media brings about challenges within the daily operation of a business. Integrating Twitter into your marketing …
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Unless you've been hiding under a rock lately, you know that Facebook has been diligently working on ways to improve the newsfeed. To keep the newsfeed relevant, Facebook tweaks its algorithms regularly to keep more people on Facebook. They've shifted it so that promoted content is getting greater visibility. Facebook is getting serious about revenue and it's time you should too. One of the …
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90% of Americans say their buying decisions are influenced by online reviews. Social Media and online ratings go hand in hand. Thousands of people share their experiences online everyday with their friends and family. Many are compelled to take it a step further and write a review on Google+ or Yelp, which in turn shows up in search results for other prospective buyers. This wave of …
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