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Last year, I rolled out an online course on social selling for car salespeople. The idea for the course was born out of something simple: every time I would speak at a conference, I would get requests …
Continue Reading about 5 Top Social Selling Strategies to Unlock More Sales →
The changes we've seen in auto retail continue to come fast and furious. If you're in car sales, now is the time to up your automotive social selling game so that you're positioned to sell more. What …
Continue Reading about 5 Automotive Social Selling Tips to Get Results and Sell More Cars →
Have you been wondering about how to use TikTok for car sales? Very often on our podcast The First Pencil, MiketheCarGuy and I talk about TikTok as a platform for dealers and salespeople. As two …
Continue Reading about 3 Questions to Answer Before Using TikTok for Car Sales →
In the past year or so, the term automotive social selling has been passed back and forth in the automotive news media, social media and at a conference or two and I'd like to clear up some …
Automotive social selling is a sales technique that allows salespeople to laser-target their prospecting and establish rapport through existing connections in order to develop leads and sales through …
Continue Reading about 5 Secrets to Turn Your Sales Team Into Automotive Social Selling Champions →
Automotive social selling is finally showing up on retailers' radar. It's been a long road to this moment in time. In the beginning, the assumption was that social media was a fad. When that notion …
Continue Reading about The Biggest Mistake Salespeople Make in Automotive Social Selling →
