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Social media can be overwhelming, especially if you're just starting out. It feels unfamiliar and uncomfortable, as if someone asked you to paint a picture without any reference. If you're new to …
Continue Reading about 10 Social Media Best Practices for Beginners →
The list of skills every small business marketer needs to succeed continues to grow and evolve. It's true now and will continue to be true throughout 2019. Every small business should make …
Continue Reading about 8 Skills Every Small Business Marketer Needs in 2019 →
If there's one constant in social media, it is change. All this change means companies should regularly assess and realign where appropriate. Do you have a social media policy in place for your …
Continue Reading about 7 Reasons to Do a Social Media Policy Review →
Even though social media has become mainstream, there are surprisingly many companies who haven't secured their social media accounts. How do I know this? Because on a regular basis, I'm asked about …
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Digital strategy is the best way to prepare a company's infrastructure so that it will be positioned to compete in all facets of its market. According to a recent study, Facebook remains the dominant …
Continue Reading about Facebook Remains Dominant Force in Digital Strategy, Consumer Behavior →
According to the latest research, 65% of social marketing departments indicate needing a dedicated resource for content development. More than half of social marketers don’t even have access to all …
Continue Reading about Latest Research Shows Social Marketing Depts are Under-Resourced →
