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Whether your social media marketing is in-house or outsourced, it's often difficult to see where the gaps are between your current successes and where you need to be. Your inbox is full of tips, tools and hacks to “improve” results and it's exhausting. The best way to remove the guesswork is with a social media audit. As social media has matured and become more complicated, social media audits …
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If I told you there was a simple and cost-effective way to make your business more discoverable both online and in real life, would you like to know about it? Well there is! It's called Google My Business. What is Google My Business? Google My Business (commonly known as GMB, and formerly known as Google Local and Google Places) is a free, simple-to-use tool that allows businesses with …
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Social media can be overwhelming, especially if you're just starting out. It feels unfamiliar and uncomfortable, as if someone asked you to paint a picture without any reference. If you're new to social media, or you're not sure if you're doing things right, you've come to the right place. These social media best practices for beginners will set your journey up for success. Building a network …
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Is your website underperforming? If so, it could be for a variety of reasons. Over the past few years, through our website design business, we've been conducting website audits. Through this experience, we've compiled a very useful 40-point website audit checklist. Take a quiet moment to read through this checklist. Grab a pen and write down the areas of your website that need improving. Website …
